About the Fair

Realizada em conjunto com a Bio Brazil Fair a Naturaltech se destaca como o maior evento da América Latina dedicado exclusivamente a produtos saudáveis. Este encontro anual é essencial para profissionais em busca de inovação, sustentabilidade e novas oportunidades de negócios no setor de naturais. Na última edição, a Naturaltech e a Bio Brazil Fair juntas atraíram mais de 61 mil visitantes , representando um crescimento de 10% em relação a 2023. Esses visitantes vieram de todos os estados do Brasil e de 42 países , incluindo varejistas, profissionais da saúde, empresários, produtores, cooperativas, associações e autoridades do setor, além de consumidores finais. Todos tiveram a oportunidade de explorar e fazer negócios com mais de 1.700 marcas e 836 expositores , demonstrando o dinamismo e a relevância crescente deste mercado.

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SPEAKERS 2025

Cris Arcangeli

CEO of BeautyIn, Investor and former presenter of Shark Tank Brasil.

Cris Dios

Cosmetologist and Founder of the Laces Group and the Cris Dios Organics cosmetics line

Rony Meisler

Co-founder of Reserva and CEO of Ar&Co. Author of the bestseller "Rebels Have Wings"

Ana Maria Diniz

Fundadora do Polvo Lab

Elói Assis

Executive Director of Retail Products at TOTVS

Marcela Rodrigues

Influencer of Clean Beauty, A Naturalissima and author of the book "Conscious Beauty"

Caio Camargo

Specialist retail writer, LinkedIn Top Voice and host of Varejocast

Patricia Quintiliano

Stoa's CMO and LinkedIn Retail Top Voice

Iza Dezon

Researcher and expert in trend analysis

Vânia Goy

Journalist and beauty and wellness expert

Michel Cohen

Builder of Wellness and Innovation Ecosystems

Gabriela Morais

Entrepreneur and influencer

Who Exhibit

Food and
Beverages

  • Functional Foods and Probiotics
  • Whole Foods
  • Vegetarian Foods
  • Diet and Light Lines
  • Honey and Derivatives
  • Sports and Aesthetic Nutrition
  • As Gluten
  • Ice creams
  • Superfoods
  • Supplements and Shakes
  • Spices
  • Lactose Free

Products

  • Natural Customs
  • Phytotherapeutics
  • Flowers
  • Pet Line
  • Nutraceuticals
  • Essential Oils and Candles
  • Vegan Products

Production and
services

  • Packaging
  • Equipment
  • Filters
  • Logistics
  • Payment Methods
  • Technology
  • Complementary Treatments
  • Kitchen Utensils

Benefits of exhibiting at the fair

visibility

networking

new customers

OUR Numbers

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testimonials from exhibitors

Ivan Teles

ecoTauá’s participation in Naturaltech this year was an extraordinary experience, allowing us to reveal to the public the versatility and unparalleled benefits of our vegetable fat. In addition to enriching consumers’ knowledge, we were left with numerous opportunities to partner with exhibitors who also use vegetable fat in their products. This event stood out as an exceptional platform to establish new connections and expand our customer network.

Jéssica Schroeder and Larissa Leal

Mexidona’s participation in Naturaltech 2024 was a milestone for the brand, validating our strategic vision and highlighting our growth in the healthy food market. We welcomed directors and buyers from the largest retail chains in the country, reinforcing the acceptance and recognition of our products. In our third participation, we told the story of innovation and challenges overcome by young women, captivating the public and the press. Mexidona’s stand was in the spotlight and surprised everyone with a colorful and attractive presentation, 4 times larger compared to the brand’s first participation in the event. Curiosity about the new exclusive launch kept the space very busy, and we expanded the base of registered nutritionists by 120%.

Talles Lauton

Naturaltech is undoubtedly one of the most important fairs we have participated in and I think it clearly demonstrated the importance of this fair and especially the alignment with the principles of Lauton Suplementos’ objectives. This year was very good for the brand, we were able to see practically all of our customers again, it was a very positive experience to honor them, to showcase our product launches and, especially, for us, it was also very positive to meet new customers and gather feedback. Overall, we left this fair very enthusiastic and with the prospect of new business. Those who knew us came back and were very happy with our launches, and those who didn’t know us were too. So, we feel very grateful to be here this year and we will certainly be here in the next ones.

PHOTO and video gallery

Travel with
Comfort and Economy

Naturaltech, organized by Francal, is supported by Tune, Francal’s own travel agency, to provide a seamless experience from start to finish. Enjoy exclusive deals on flights, accommodations, and transportation to the event. Tune offers customized packages for visitors and exhibitors, facilitating your logistics so you can focus on what really matters: business.

Tune offers customized packages for visitors and exhibitors, facilitating your logistics so you can focus on what really matters: business.

Business Roundtable

The perfect opportunity to boost business and build partnerships.

There are several pre-scheduled meetings that bring together buyers and sellers in one place.

an appeal
new generations

With messages full of hope, the Children’s Request genuinely shows what is essential:

More education, sustainability and security for a better tomorrow!

Together, we can build the future children deserve!

FAQ (Frequent Asked Questions)

No, you will be registered according to YOUR ACTIVITY only once and you will be able to move between the 2 events during all the days of the event.

B2B and B2P audiences (professionals with CNPJ and Proof of Activity) have free entry.

B2C (End Consumer) audiences have access to the business fair by purchasing a ticket, costing R$40.00, valid for the last 2 days of the event (13th and 14th June).

Yes, but it depends on each exhibitor’s strategy. The focus of trade shows is to generate business, but many exhibitors also sell small quantities to end consumers. This is a great opportunity to learn about new products.

The use of masks will be mandatory at the Outpatient Center of the events during the service. In other locations and during transfers, the use will follow the determinations in force in the city of São Paulo at the time of the event.

Information about “I Want to Exhibit” can be found by accessing the Naturaltech or Bio Brazil Fair websites (if your product is certified organic). I want to exhibit at Naturaltech: https://naturaltech.com.br/en/i-want-to-exhibit-2/ I want to exhibit at Bio Brazil Fair: https://biobrazilfair.com.br/en/i-want-to-exhibit-2/

The event is for: retailers, product and service suppliers, healthcare professionals and the general public.

BIO BRAZIL FAIR | BIOFACH AMERICA LATINA is focused on launches and trends in the production and consumption of CERTIFIED ORGANIC products, such as natural and processed foods, fashion, cosmetics and personal hygiene, production and services.

And NATURALTECH is a fair that brings together opportunities, news and trends in NATURAL PRODUCTS, probiotics, whole foods, herbal medicines, complementary treatments, among others.

Together, they are the largest trade fairs for organic and natural products in Latin America.

We know that participants from out of town often need to come to the event with suitcases or bulky belongings, and with this in mind, we have a space dedicated to storing these belongings. These services are charged at R$30.00 per volume.

Yes, the refrigeration service will be available at the event at a cost of R$30.00 per volume and will be provided in the Luggage Storage room next to the Naturaltech entrance.

To learn about the benefits, visit:
Learn More

During the events, access to minors is permitted, as long as they are accompanied by their guardians.

The event will take place at Av. Olavo Fontoura, 1209, near the Marginal do Tietê, with paid parking on site. If you are coming by public transportation, we will have free transportation departing from the Portuguesa – Tietê station on the Blue Line 1 of the Metro – Exit D of the Tietê Metro. The free shuttle will board inside the ESTACIONE TIETÊ parking lot, Rua Marechal Odylio Dennys, 138, – located next to the Tietê Metro.

Sao Paulo International Airport (GRU): 24.1 km
Sao Paulo Airport (Congonhas): 16.5 km

Yes, R$ 80.00 (prices subject to change) Contact the Anhembi District directly: https://distritoanhembi.com.br/en/ .

Yes, the venue has a food court available on site.

The fairs have a FAMILY SPACE with:

Room with microwave, breastfeeding area and shared changing tables

No. As Fairs are primarily a business environment, with many training and food areas, animals are not allowed at the event.

Contact us at visitante@francal.com.br or through our social networks.

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Contact us

We are very specific in what you have to say. Write to us! It’s easy, fast and we will be happy to answer

Get in Touch

+55 (11) 2226-3100

Exhibitor Service

cs@francal.com.br

Visitor Service

visitante@francal.com.br

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